As the world changes so does the design world and the way graphics are created and published. In today’s fast past, cell phone and the upcoming social networks infographics have come a long way from paper magazines and newsletter to online sharing websites like Pinterest and Facebook. Business now have another medium that is instant to share information about their product and services to people that are 100% interested in your product. These people want to share their finding to their friends and family making these infographics a powerful vehicle to get your message across fast and efficiently at almost no cost. The true change comes with the way companies market their products. Now instead of publishing an ad in a magazine you are creating digital graphics and videos that inspire your targeted audience which makes them relate to you and your company’s brand. By visually describing your product or service you are teaching potential customers what you have to offer without having them to read too much. Designing these infographics as simple as possible is your goal if you want a powerful graphic since most of the world now owns a smart phone and are constantly sharing and publishing new things online each day. Also you much consider designing and developing infographics specifically for a website. Some formats and sizes may differ from website to website so you must plan in advance.
As a rule of thumb you want to include as many features your product or services has with as little text as possible with clean and clear graphics. I’am an Infographic designer providing services in Orange County and online to the world.